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In this episode of Beyond the Benefits, hosts Mark DeFee and Zoë Kobrin unpack why Awareness Days and Months alone aren’t enough to drive Employee Assistance Program (EAP) utilization.

Together, they cover:

  • How to build a consistent, year‑round EAP communication strategy
  • Real‑world tactics to boost awareness, uptake, and trust
  • Creative ways employers can socialize EAP benefits beyond special observances

Perfect for HR leaders, benefits administrators, and organizational well‑being champions, this episode provides actionable guidance to help embed EAPs into the cultural fabric of your workplace.

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EAP counselor Alex Berger shares how short-term counseling helped a leader rebuild confidence, improve communication, and reengage with long-term care.

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Mark DeFee shares how real-time coordination between an EAP clinician and emergency services helped safely disarm and support a suicidal employee in crisis.

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When a member called in emotional crisis, Lisa Kelly responded with compassion, grounding, and urgent care coordination that led to inpatient addiction support.

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